I like to look back over the last month and pull out some of my favorite content. Here then is a list of the articles that I think are worth reading, or re-reading in some cases. If you like, let me know. If you see room for improvement, also let me know. And if you really like, share. Have a great rest of the week, and happy Leap Day!
Don't Say It, Prove It!
The 10 Most Powerful Words in Advertising
When Taglines Get Lost In Translation
Is it a Good Strategy to Call Out Your Competitors?
The Greatest Risk is Not Taking One
Words For Copywriters
What Advertising Creatives Can Learn From Columbo
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