Friday, August 3, 2012

AIDA You May Recognize It From Glengarry Glenn Ross

AIDA Glenn Ross

The infamous scene, and one of the best from any movie or play, features Alec Baldwin as a killer salesman. He knows how to close, he knows how to dominate, and he knows the rules of advertising and marketing. AIDA - Attention, Interest, Desire (or Decision) and Action. Learn more about it all right here. And remember...ABC. Always Be Closing. ALWAYS Be Closing.


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